Australia’s automotive industry continues to grow, and with that comes a consistent demand for reliable vehicle repair and maintenance services. For those seeking a hands-on business opportunity in this space, the Touch Up Guys franchise presents a practical and proven pathway to ownership. This franchise offers entrepreneurs the chance to enter the automotive sector with a well-established brand and a mobile business model that keeps costs manageable.
The investment for a Touch Up Guys franchise ranges from $50,000 to $100,000 AUD, depending on factors such as equipment needs, territory size, and vehicle setup. This accessible entry point makes it an attractive option for those looking to start a business with strong brand recognition and ongoing support.
About Touch Up Guys
Touch Up Guys has built a strong reputation as one of Australia’s leading mobile paint and bumper repair services. Established to meet the growing demand for fast, cost-effective, and professional vehicle touch-up solutions, the brand has expanded across the country, serving both individual vehicle owners and businesses such as car dealerships and fleet companies.
The company specialises in high-quality cosmetic vehicle repairs, including bumper scuffs, paint chips, scratches, and minor panel damage. Rather than requiring a traditional workshop, the business operates as a fully mobile service. This means franchise owners can perform repairs at clients’ homes, workplaces, or car yards, saving customers time and adding convenience.
This mobile model has helped Touch Up Guys establish itself as a trusted and flexible solution within the automotive repair industry. By combining professional-grade tools, training, and efficient systems, the franchise has maintained its reputation for quality and reliability for many years.
Franchise Investment
The initial investment to start a Touch Up Guys franchise in Australia ranges from $50,000 to $100,000 AUD. This figure includes the franchise fee, equipment, branded vehicle setup, and initial training. Compared to many traditional automotive businesses that require large workshops or expensive real estate, this investment is relatively affordable and offers lower ongoing overheads.
Because the business is mobile, franchisees don’t need to worry about paying rent for a physical shop or hiring large teams of employees. This keeps operational costs low while maintaining flexibility and mobility. Franchisees can begin earning income shortly after completing training and setting up their vehicle.
The investment also covers the essential branding and tools that make each Touch Up Guys van a professional mobile repair unit. From specialised paint systems to equipment for repairing plastic bumpers and panels, everything is included to ensure franchisees can deliver consistent, high-quality results.
Training and Support
Touch Up Guys is committed to helping each franchisee succeed by providing comprehensive training and ongoing support. New franchise owners undergo an extensive hands-on training program that teaches them all aspects of the business—from vehicle repairs and equipment use to customer service and business management.
Beyond initial training, franchisees receive continuous operational and marketing support. This includes business mentoring, access to national advertising campaigns, and the backing of a well-recognised brand. The franchise also provides ongoing technical updates and training to ensure that all operators remain skilled in the latest repair methods and technology.
This level of guidance makes Touch Up Guys suitable for individuals who may not have prior experience in the automotive industry but are eager to learn and operate a successful small business.
Why Choose Touch Up Guys
Starting a Touch Up Guys franchise offers several advantages. The mobile model gives owners the freedom to manage their schedule and operate with lower fixed costs compared to workshop-based businesses. Franchisees can focus on providing great service without the pressures of high overheads or staffing complexities.
In addition, the brand’s well-established presence in the Australian market provides immediate credibility and trust with customers. The business also benefits from repeat clients and referrals, as vehicle repairs are a consistent need across both personal and commercial markets.
With an investment range that starts from just $50,000 AUD, Touch Up Guys offers an affordable and realistic path to business ownership for individuals who enjoy working independently and take pride in delivering visible, high-quality results.
Summary
Starting a Touch Up Guys franchise in Australia is an excellent opportunity for entrepreneurs who want to combine hands-on work with the support of an established national brand. With an investment range between $50,000 and $100,000 AUD, it provides a cost-effective entry into the automotive repair industry without the financial burden of a traditional workshop setup.
Franchisees benefit from strong brand recognition, comprehensive training, and ongoing support, helping them build a sustainable and profitable business. For those looking for a practical and rewarding franchise opportunity that fits Australia’s love for cars and convenience, Touch Up Guys stands out as a smart and proven choice.
