OOSHMAN is an Australian food franchise that has gained recognition for its modern approach to fast-casual dining inspired by Middle Eastern flavours. The brand focuses on efficient service, bold menu offerings, and a contemporary store design that appeals to a wide customer base. As interest in culturally inspired food concepts continues to grow, many entrepreneurs are considering OOSHMAN as a potential franchise opportunity. Understanding the cost to start an OOSHMAN franchise in Australia is an important step in evaluating whether it aligns with your business goals.
Overview of the OOSHMAN Franchise
OOSHMAN operates as a quick-service restaurant designed to perform well in high-traffic environments such as shopping centres, urban streets, and busy retail precincts. The franchise model is built around consistency, speed, and quality, allowing franchisees to manage operations efficiently. The concept is suitable for both experienced hospitality operators and first-time business owners seeking a structured system.
Initial Franchise Investment Cost
The franchise investment typically ranges from $325,000 to $550,000 AUD. This range represents the estimated capital required to open a new OOSHMAN location and have it fully operational. The final investment amount depends on factors such as store size, location, lease conditions, and the level of fit-out required for the chosen site.
What the Franchise Investment Covers
The initial investment generally includes all major start-up costs. These may cover the franchise fee, store fit-out, kitchen equipment, signage, branding, and initial inventory. Training and opening support are also typically included to help franchisees prepare for launch. These elements ensure that each store meets OOSHMAN’s operational and visual standards.
Store Size and Location Factors
Store size and location play a significant role in determining where the final cost falls within the investment range. Smaller takeaway-focused locations may be closer to the lower end of the range, while larger stores with dine-in seating or premium locations may require higher upfront capital. High-foot-traffic areas often increase fit-out and leasing costs but can offer stronger sales potential.
Training and Ongoing Support
OOSHMAN provides franchisees with structured training that covers food preparation, customer service, staff management, and daily operations. This training helps ensure consistency across all franchise locations. Ongoing support is also available to assist franchise owners with operational guidance and maintaining brand standards as the business grows.
Ongoing Costs and Business Operations
Beyond the initial investment, franchisees should plan for ongoing operating expenses. These include rent, wages, utilities, food supplies, and marketing contributions. Effective cost control and hands-on management are important for maintaining profitability. OOSHMAN’s streamlined operating model supports efficient daily operations and cost management.
Is an OOSHMAN Franchise Right for You?
An OOSHMAN franchise may be suitable for individuals seeking a modern food business with a clear operating structure. With an investment range of $325,000 to $550,000 AUD, it sits within a competitive range for quick-service franchises in Australia. The franchise is well suited to owners who are actively involved in their business and focused on delivering consistent quality.
Summary
Starting an OOSHMAN franchise in Australia typically requires a franchise investment ranging from $325,000 to $550,000 AUD. This investment provides access to an established brand, a proven operating model, and ongoing franchise support. For entrepreneurs looking to enter the Australian food franchise market with a contemporary and well-structured concept, OOSHMAN offers a clear and practical opportunity.
