Cold Rock Ice Creamery is one of Australia’s most iconic dessert brands, famous for its fun and creative approach to ice cream. The brand allows customers to mix and match their favourite ice cream flavours with a wide variety of toppings and mix-ins, creating a personalised dessert experience that’s both interactive and delicious. Since its beginnings, Cold Rock has built a strong presence across Australia, appealing to people of all ages with its bright stores, friendly service, and endless flavour combinations.
For entrepreneurs who love the idea of running a business that brings smiles to customers every day, a Cold Rock Ice Creamery franchise can be a highly appealing opportunity. The franchise investment starts at $79,990 AUD excluding GST, but it’s important to note that this figure does not include shop build costs. The total cost of establishing a store depends on factors such as location, size, and design.
The Cold Rock Experience
Cold Rock Ice Creamery stands out in the dessert market for its unique concept that encourages creativity and fun. Customers can choose from a wide range of ice cream flavours, frozen yoghurts, and sorbets, then have their chosen mix-ins — like chocolates, fruit, and biscuits — smashed and blended together on a frozen granite slab right before their eyes.
This entertaining and hands-on experience has made Cold Rock a favourite among families, children, and dessert lovers across the country. Its brand identity is built on fun, variety, and quality, making it a perfect match for locations that attract both locals and tourists. The vibrant store design, coupled with the excitement of the mix-in process, helps create a memorable and enjoyable experience that keeps customers coming back.
The Franchise Investment
The franchise investment starts at $79,990 AUD excluding GST, but this figure does not include shop build costs. The total investment will vary depending on factors such as the size of the store, the site location, and the cost of fitting out the space. Building a Cold Rock store involves creating an inviting environment with eye-catching signage, equipment for preparing ice cream and toppings, and a layout that allows customers to enjoy the interactive mixing process.
While the shop build cost is a separate expense, the initial franchise investment covers the franchise fee, training, and access to the Cold Rock systems and branding. Franchisees benefit from joining a well-established business model that has proven successful across Australia for many years. The relatively low entry cost compared to other food franchises makes Cold Rock an appealing choice for first-time business owners looking for an accessible and exciting opportunity.
Training and Ongoing Support
Cold Rock Ice Creamery provides its franchisees with comprehensive training and continuous support to ensure they are fully prepared to operate a successful store. Before opening, franchisees receive hands-on training in key areas such as operations, customer service, marketing, and product preparation.
Once the store is open, the support continues with ongoing operational guidance, marketing campaigns, and product development updates. Franchisees can also access advice on business growth, cost management, and local area marketing strategies. The brand’s support system is designed to help owners achieve long-term success and maintain the high standards that customers expect from Cold Rock.
Additionally, Cold Rock’s strong supplier relationships and centralised systems make it easier for franchisees to manage inventory and maintain product consistency across all stores. This ensures that every customer enjoys the same great experience, no matter where they visit.
Why Choose a Cold Rock Franchise?
Owning a Cold Rock Ice Creamery franchise offers a unique blend of creativity, customer engagement, and business potential. The brand’s fun and interactive model creates an emotional connection with customers, helping drive loyalty and repeat visits. As a franchisee, you’re not just selling ice cream — you’re creating joyful experiences that people remember.
Cold Rock also benefits from a flexible business model that works well in both high-traffic shopping areas and local community hubs. The brand’s marketing campaigns, social media presence, and seasonal promotions help maintain strong visibility and attract a steady flow of customers year-round.
With growing demand for premium desserts and experiential dining, Cold Rock sits in a strong position within Australia’s food retail industry. The combination of an affordable entry point and strong brand recognition makes it an appealing investment option.
Summary
Starting a Cold Rock Ice Creamery franchise in Australia is a chance to turn your passion for desserts into a thriving business. With a franchise investment starting at $79,990 AUD excluding GST, this opportunity offers an accessible entry into the food franchise industry. However, it’s important to remember that this amount does not include shop build costs, which vary depending on the store’s location and design.
Cold Rock’s proven concept, strong brand identity, and ongoing support make it a smart choice for entrepreneurs seeking a fun and rewarding business. As a franchise owner, you’ll be part of a well-loved brand that continues to delight Australians with its creativity, flavour, and memorable ice cream experience.
